Search engines and search engine results are a major source of traffic for your website. Search engine optimization (SEO) is the best strategy for positive, effective search engine results! One of the best things you can do to start you search engine optimization campaign is to install plugins on your site to help you with on-site optimization. It may come as no surprise that there is no shortage of SEO and SMM plugins available, however here at Shadowbend Studios we have been using a handful of the industry leading offerings to great effect and would like to share them with you!
If you have only one plugin on your site, this should be the one. From Yoast’s website:
“Since 2008 Yoast SEO has helped millions of websites worldwide to rank higher in search engines. This WordPress SEO plugin helps you with your search engine optimization. Are you not entirely convinced? Yoast SEO is the favorite WordPress SEO plugin of millions of users worldwide! As Yoast’s mission is SEO for Everyone, the plugin’s users range from the bakery around the corner to some of the most popular sites on the planet.”
Yoast SEO is easy to use, intuitive and very very effective!
Schema – All In One Schema Rich Snippets
In my opinion, this is a fantastic and terribly underrated plugin! Snippets are the portion of a website that Google displays in search engine results. Under normal conditions, Google just takes a slice of text from the top portion of a web page and displays it. With Schema – All In One Schema Rich Snippets YOU create and control the text that is displayed. The plugin also works well with Yoast SEO for a great one-two SEO punch!
As I said, there are many more but these two are the heavy hitters that no WordPress website should be without. If you’d like more information, more recommendations or you’d like help installing and configuring these plugins on your site, contact Shadowbend Studios today!
Skip & Sandy